was a Southern music institution. The label he founded, Capricorn Records, gave birth to the widely popular mid-'70s phenomenon known as Southern rock, and
even played a substantial role in the presidential election of fellow Georgian Jimmy Carter. Yet by the mid-'80s the entrepreneur's fortunes had completely vanished, leaving him broke and drug-addled.
As a young R&B lover, there was no better place for
Phil Walden to be in the late '50s than his hometown of Macon, Georgia. The black music scene was thriving with homegrown talent such as
Little Richard and
the Pinetoppers. And
Walden, still in high school, was determined to be a part of it. Beginning his career by managing a local group named the Heartbreakers, as president of his high school fraternity
Walden started booking R&B acts. His break came when a guitarist he was managing,
Johnny Jenkins, introduced
Walden to a young singer named
Otis Redding. The two became fast friends and, opening an office in downtown Macon,
Walden dedicated himself to making
Otis Redding a star.
Now enrolled at nearby Mercer College and calling his booking agency
Phil Walden and Associates (there were no associates), the brash young
Walden, with the help of Atlantic rep Joe Galkin, secured a recording session for
Otis at Stax Records in Memphis. The result, "These Arms of Mine," became a hit in 1962 and, after a few false starts, Otis' fame began to catapult along with
Walden's fortunes. No longer having to fudge his credentials, by 1967
Walden's agency was booking the top soul acts in the country, stars like
Joe Tex,
Sam & Dave and
Percy Sledge. It all ended, however, when in 1967 at the age of 26,
Otis died in a plane crash.
After Redding's death
Walden lost much of his vigor for booking R&B acts and accepted a loan from Atlantic Records head
Jerry Wexler to start a label.
Walden named the label Capricorn, after his birth sign, and, after hearing a searing guitar solo on
Wilson Pickett's version of "Hey Jude,"
Walden signed the young guitarist who had played on the session,
Duane Allman, along with his brother Greg. With their mix of blues, country and extended improvisation that drew from jazz influences, the
Allman Brothers Band made
Walden's label a success. Even though
Duane Allman died in 1971, nothing could stop the momentum of the band or
Walden's label. By the mid '70s Capricorn had 27 acts signed to the label including The
Marshall Tucker Band, the
Dixie Dregs,
Wet Willie and The
Allman Brothers Band. The runaway success of those groups, as well as other southern acts such as
Lynyrd Skynyrd made southern rock a hugely successful style of music, made
Macon a hotbed of talent and industry attention and made
Phil Walden a very powerful man.
The benefit concerts
Walden planned for Georgian presidential candidate
Jimmy Carter are still the stuff of legend and played a significant role in his election. But, just as the synthesized beats of disco were reaching their zenith, the market for southern rock was reaching its nadir and
Walden's parent company, Polygram Records, pulled back its loans forcing
Walden into banruptcy in 1979. Once one of the most successful players in the business in the '80s
Walden was a shattered man. Relocating to Nashville his Triad Records project failed and the once $20 million fortune he had amassed was squandered to nothing.
A true survivor,
Walden returned in the early '90s to reform his old label Capricorn Records. Inking a distribution deal with Sony and signing acts such as Widespread Panic and 311, the label is one of the recent success stories of the industry. Rising out of his "lost decade" of drug and alcohol addiction,
Walden once again has become the golden boy of the music business, guiding Capricorn to substantial profits in recent years.
–
Steve Kurutz, Rovi